BMW Announces Second Price Hike for 2026 Models in Just Six Months

Daily Car

·

18/12/2025

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BMW will raise the price of most 2026 model year cars on January 1, 2026. The company already did this once in the past six months and shoppers as well as industry watchers are uneasy about the pattern.

Key Points

Many 2026 BMW cars will cost more starting January 1, 2026.
The sticker price will climb by $400 to $1,500 depending on the car.
A similar price rise for 2026 cars was announced in early July.
The electric i4, i5, iX, i7, the 7-Series, the Z4 and the XM will not change in price.

What the Increase Looks Like

A bulletin sent to dealers says the Manufacturer's Suggested Retail Price for most BMW cars will go up by roughly 1 percent. That equals $400 to $1,500 extra per car, with the exact figure tied to the model.

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Cars That Will and Will Not Cost More

The M5 Sedan and the M5 Touring will each rise by $1,400. The X6 M Competition will jump the most, by $1,500. Several cars are left out of the increase - the i4, i5, iX, i7, the 7-Series, the Z4 and the XM.

Back-to-Back Price Moves

In early July BMW already pushed the 2026 stickers higher by up to 1.9 percent. The X5 M besides X6 M climbed as much as $2,500 at that time. Many of those vehicles are built in the United States, where tariffs play little role - observers wonder why the company keeps lifting prices so soon after the last move.

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What Shoppers Should Know

Anyone who wants to sidestep the hike should look for cars that reached the dealership before December 31; those units will still carry today's price. Two jumps in half a year, neither tied to new equipment or redesigns, point to a pricing plan that is steeper than the usual once-a-year tweak.

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