Jeep Rolls Out Retro 'Rewind' Editions for Wrangler and Gladiator, Aiming for Nostalgic Buyers

Daily Car

14/04/2026

Jeep is tapping into a wave of nostalgia with its latest special editions: the Gladiator and Wrangler Rewind. These models are designed to evoke the vibrant aesthetics of the 1980s and 1990s, featuring bold graphics, unique interior touches, and a distinct throwback appeal. Previewed earlier, these production versions are now ready to hit the market, offering a unique blend of classic style and modern capability.

Key Takeaways

The Gladiator and Wrangler Rewind editions feature retro-inspired graphics and color palettes.
Interiors boast Nappa leather seats with 8-bit inspired embossing and unique accent colors.
These special editions will be available for order next month, priced at a $1,900 premium over comparable Willys models.

A Blast from the Past

The "Rewind" editions are Jeep's latest offering under its Twelve 4 Twelve campaign, aiming to capture the spirit of the '80s and '90s. The exterior boasts a limited-run color palette, including shades like Bright White, Granite Crystal, Anvil, Black, Reign, Hydro Blue, Earl Gray, and Joose. These are complemented by red and blue stripes and a "Rewind" hood decal. Adding to the retro look are body-color fender flares, a vintage spare tire cover, and golden accents on the wheels and tow hooks. Standard off-road features like steel rock rails and all-terrain tires are also included.

8-Bit Interior Touches

Inside, the Rewind editions continue the nostalgic theme. The Nappa leather seats feature Iced Blue and Plum accents, along with embossed patterns reminiscent of classic 8-bit arcade graphics. One notable detail is a backrest silhouette that appears to be a Willys MB. The cabin also includes contrast stitching, a shift knob cap with a dot-matrix design, special edition plaques, and all-weather floor mats.

Pricing and Features

These special editions will be available for order starting next month and will carry a $1,900 premium over their respective Willys models. For reference, the four-door Wrangler Willys starts at $44,940, and the Gladiator retails for $45,750. Despite the added cost, the Rewind editions come well-equipped with desirable features such as heated front seats, a heated steering wheel, LED lighting, remote start, and a passive entry system. Off-road enthusiasts will appreciate the inclusion of a locking rear differential, a trailer hitch, and adaptive cruise control.

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